ABOUT

WRITER & CREATIVE

A multi-disciplinary content creator with a journalistic mindset, a passion for the written word and a keen eye for creative.

As a freelance writer, Victoria relishes opportunities to dig into meaty topics, interview trailblazing brand founders, recount compelling as-told-to stories or unpack complex issues. As a copywriter, Victoria has a knack for distilling heaps of information into messaging that is succinct and harmonious, and in line with a brand's style and voice.

Behind the camera, she's in perpetual pursuit of that perfectly composed shot that makes her subject sing. 

A seasoned marketer and communicator with a breadth of experience working at large organizations in various industries.  

FINDING INSPIRATION FROM 

A good book, conversations with strangers, a change of scenery, and time spent in nature.

My Manifesto:

“THE GREATEST THREAT TO OUR PLANET IS THE BELIEF THAT SOMEONE ELSE WILL SAVE IT.”

- ROBERT SWAN

the founder

VICTORIA

Based in Toronto, Victoria combines a passion for the written word with a creative eye. 

She's someone who believes small changes can have a big impact, and that living eco-consciously doesn't have to be an all-or-nothing endeavour. She's someone who is mindful of her environmental footprint, who shops smarter and cares about how the products she buys are made. She's someone who will always choose fewer and better over fast throwaway culture. She's someone who marvels at the beauty of our planet, and believes we all have a role to play in preserving it. She's someone who puts nature at the heart of her decisions.

LOVES: DOCUMENTARIES, THE WINDOW SEAT AND SALTY SEA AIR.

AT A GLANCE

YOU SHOULD PROBABLY KNOW

01

My soul lives in 
Bali

02

IF I CAN'T REUSE IT, I DO MY BEST TO REFUSE IT.

03

happiest by the ocean
with sand between my toes

04

I BELIEVE IN TREADING LIGHTLY AND LEAVING a place BETTER THAN i FOUND IT

All about

Minimalism, forest bathing, and keeping my footprint small.

NOT ABOUT

Over-consumption, waste, and disrupting nature.

agree? we're probably a great fit.

let's work together

 pUTTING THE EARTH FIRST

Helping brands develop a content strategy that clearly articulates their position on sustainability, demonstrating transparency and establishing trust with consumers. 

CONNECT

elsewhere:

READ MY LATEST

ARTICLE

Check out my 

INSTA